My Digital Success Lab
Kellee Roberts
💡 Self-paced course — only $197

Build & Launch Your First Digital Product.

The Digital Product Lab walks you through building your first digital product from scratch — choosing your idea, creating the product, building the sales system to sell it, and launching it to a real audience. You walk away with a finished product and a complete system to sell it.

🎉 Everything you need to build and launch your first product — $197


Yes — Build My First Product for $197 Instant access · Self-paced · Beginner friendly
ModulesYour Roadmap
$197One-time investment
First ProductBuilt & Ready
Sales SystemBuilt
Sound familiar?

You have an idea for a product.
But it’s been sitting there for months.

Most people who want to create a digital product have had the idea for months. But knowing and doing are two very different things. Every time you try to start you hit the same walls:

  • “I don’t know if my idea is actually good enough to sell.”
  • “I have no idea how to turn my idea into a real product.”
  • “Tech stuff like checkout pages and funnels completely overwhelms me.”
  • “I’m scared to launch something and have nobody buy it.”
  • “I’ve been 'almost ready' for way too long.”

The Digital Product Lab solves all of it. You don’t just learn about digital products — you actually build one. A real product. A real sales system. A real launch.

What’s inside

Your first digital product — built start to finish.

Not just theory. Not just videos to watch. Every module ends with an action step. By the time you finish the Digital Product Lab, you have a finished product and a complete system to sell it.

1

Discovery

Niche, audience, product type, brand

2

Product Design

Validate, price, name your product

3

Product Creation

Blueprint, create, finalize

4

Sales System

Funnel, checkout, delivery

5

Launch

Marketing plan, launch, celebrate

By the end of the Digital Product Lab,
you’ll have

A finished digital product and a complete sales system to sell it — your product created, your funnel built, your checkout connected, and your first launch done. Not almost done. Done.

Is this for you?

The Digital Product Lab is for the person who’s ready to
stop saying "someday" and actually build something.

✅ This IS for you if…

  • ✓  You have an idea for a product and you’re ready to build it
  • ✓  You want step-by-step guidance from idea to launch
  • ✓  You’re ready to stop overthinking and start creating
  • ✓  You want to own something that generates income on repeat
  • ✓  You’re committed to following a process and doing the work

❌ This is NOT for you if…

  • ✗  You’re looking for overnight results or a magic shortcut
  • ✗  You give up the moment something feels new or unfamiliar
  • ✗  You want someone to do it all for you with zero effort
  • ✗  You’re not willing to show up consistently
Want everything?

Get all four labs with the Digital Success System.

Foundation Lab, Affiliate Lab, Content Creation Lab, and Digital Product Lab — bundled together at one price. Everything you need to build, grow, and launch your complete online business.

$397 one-time
You save $121 vs buying separately

Get the Full Bundle — $397
  • Foundation Lab ($27)
  • Affiliate Lab ($97)
  • Content Creation Lab ($197)
  • Digital Product Lab ($197)
  • Total value $518 — save $121
Ready to build?

Your first product ±sales system — for one ninety-seven.

$197
One-time · Instant access · Self-paced
  • All 5 modules with step-by-step lessons
  • Product blueprint worksheet
  • Content creation worksheets
  • Funnel ± checkout setup
  • Launch plan
  • Community access
  • Instant access
Yes — Build My First Product for $197

One-time payment · No subscription · Instant access

Got questions?

Let’s clear them up.

Do I need to have completed Foundation Lab first?
Foundation Lab is a great first step if you haven’t validated your niche or built your infrastructure yet. But if you already have a clear direction and a basic setup, you can jump straight into the Affiliate Lab.
Is this beginner-friendly?
Completely. Every lesson is designed to be clear, actionable, and doable even if you’ve never built anything online before. You don’t need tech skills or prior experience — just a willingness to show up and follow the process.
How long does it take to complete?
It’s fully self-paced so you move at your own speed. Each module has focused lessons with clear action steps. Most people work through it over a few weeks depending on how much time they have available.
Is this included in Launch Lab?
Yes — if you’re enrolled in Launch Lab you already have access to this course as part of your investment. Learn more about Launch Lab here.
What if I want all the labs?
The Digital Success System bundle gives you Foundation Lab, Affiliate Lab, Content Creation Lab, and Digital Product Lab together for $397 — saving you $121 vs buying separately.

Stop saying someday. Build it now.

Your first digital product is waiting to be created. One course. Start to finish. Done.

Yes — Build My First Product for $197